
The story behind the print
Jacobean florals
- Origin:
- England, inspired by Indian chintz
- Since:
- 17th century
Big, curling flowers and leaves on winding stems, an English classic that grew out of Indian chintz.
“Jacobean” designs take their name from the reign of King James I of England in the early 1600s. Their large, fantastical flowers and curling leaves on winding stems were first stitched in wool, as crewelwork, on bed curtains and covers.
Museums such as the V&A note that these designs were strongly influenced by the painted and printed Indian chintz that the East India Company brought to Europe, especially the flowering tree. Indian makers in turn adapted their designs for English buyers, so the style grew from both sides.
Jacobean florals feel classic and generous, and suit traditional bedrooms well. Find them in our Victoria and Dhurandhar ranges.



